I've met some people who are in need of a coin for their collective hackerspace. If I can get my custom coin into a decent mobile wallet (doesn't really need to be super robust) they can start using it for all their internal transactions.
It seems like it would be ideal, if a mobile wallet could import an address (or human readable registration name) of a coin contract. Then the user can click the coin they want to trade and make transactions.
Is anyone working on something like this?